Visit Topeka, Topeka Zoo bring home awards from the Travel Industry Association of Kansas

TOPEKA, Kan. (WIBW) – The Travel Association of Kansas (TIAK) introduced the winners of this 12 months’s Advertising and marketing Awards in the course of the 2022 Kansas Tourism Conference in Wichita.

The TIAK Advertising and marketing Awards are chosen yearly to acknowledge excellence in vacation spot advertising initiatives throughout the state. They’re divided into six classes and damaged out by the group’s advertising finances: Giant (over $100,000), Medium ($20,000 – $100,000), and Small ($19,999 and below).

Visit Topeka obtained an award for excellence in large-budget occasion advertising. Friends of the Topeka Zoo obtained the award for excellence in medium-budget occasion advertising for his or her work on Topeka Dino Days.

“Our crew at Go to Topeka is honored to earn the popularity of the Journey Business Affiliation of Kansas, alongside one among our key group companions!” stated Sean Dixon, Go to Topeka president. “Our Topeka Dino Days marketing campaign introduced almost 200,000 guests to town within the spring. We’re excited to see our exhausting work acknowledged by our friends within the business and stay up for extra success within the years to come back.”

The complete record of award winners is beneath:

Customer Information (in-house)

Small Price range: Expertise El Dorado

Medium Price range: Dodge Metropolis Conference and Guests Bureau

Giant Price range: Go to Wichita

Customer Information (outsourced)

Medium Price range: Go to Emporia

Giant Price range: eXplore Lawrence

On-line Advertising and marketing

Small Price range: Drugs Lodge Peace Treaty Affiliation – social media marketing campaign

Medium Price range: Go to Manhattan – social media advertisements

Giant Price range: eXplore Lawrence – web site

Occasion

Small Price range: Seneca Space Chamber & Downtown Influence – Oktoberfest Beer Tasting Competition

Medium Price range: Associates of the Topeka Zoo – Dinosaur Marketing campaign

Giant Price range: Go to Topeka – Topeka Dino Days Leisure Competition

Print Advertising and marketing

Small Price range: Discover Crawford County – “Gus Explores Southeast Kansas” coloring e-book

Medium Price range: – disc golf course & gravel biking route subject information pocketbooks

Giant Price range: Wichita Artwork Museum – sculpture set up & profession survey exhibition newspaper insert

Neighborhood Consciousness

Small Price range: Metropolis of Greensburg Tourism – fifteenth anniversary twister video

Medium Price range: Abilene Conference & Guests Bureau – 5-star group consciousness marketing campaign

Giant Price range: eXplore Lawrence – “Why Lawrence” video collection

Folks’s Alternative

Go to Emporia – Bicycle-Pulled Chariots Marketing campaign

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